MARKETING STRATEGIES

BUYER INFLUENCE

SHOWING YOUR HOME

At GROUNDPLAY, we are committed to assisting you with the marketing and sale of your home from start to finish. Listed below is our comprehensive marketing program, along with some other information regarding your real estate purchase, moving and perspectives on home buying.

am a competent, experienced full time Broker/Realtor® who has been involved in residential real estate in the state of North Carolina and in this community since 1992. I pride myself in paying careful attention to details to avoid problems and in maintaining close contact with my clients to ensure that they are continually updated on our progress. I am pleased to have this opportunity to tell you about myself.

AREA FAMILIARITY AND COMMUNITY INVOLVEMENT

·     Resident of this fine community for over 20 years

·     Over 23 years in sales

·     Life Member of Kappa Alpha Psi Fraternity, Inc.

·     Member of Friendship Missionary Baptist Church

·     Over 10 years involvement with Big Brothers and Sisters Program

CREDENTIALS

·     Member of Charlotte Board of Realtors

·     Member of North Carolina Association of Realtors

·     Member of National Association of Realtors

·     Member of Multiple Listing Service

·     New Home Sales Specialist

·     Relocation Specialist

·     Full Time Real Estate Professional

PROFESSIONAL COMMITMENT

·     Full time Realtor licensed in May 1992.

·     More than 25 years of combined experience in real estate, sales and customer service.

·     Graduate of advanced sales courses, and a serious commitment to continuing education.

·     Digital telephone provides close and constant communication.

·     Dedicated to the Realtor Code of Ethics established by the National Association of Realtors.

·     Member in good standing of the Association of Realtors.

·     Member in good standing of the North Carolina Association of Realtors.

·     Member in good standing of the National Association of Realtors.

·     Consistent Multi-Million Dollar Producer. A proven record of success.

·     Repeat or referral customer’s account for 50% of my annual business.

ADMINISTRATIVE SUPPORT

·     Full time Marketing Director.

·     Part time Computer Consultant responsible for maintaining cutting edge technology.

·     Lead calls for your home are sent directly to your agent, Reggie Parker. No inexperienced “phone duty” mishandling buyer calls for your property!

·     Computer generated showing instructions, lead call tracking and showing history.

PROFESSIONAL COUNSELING

·     Computerized Market Analysis to determine current market value.

·     Thoughtful recommendations designed to enhance your home’s presentation and   marketability, so your home sells FAST, and for the BEST PRICE!

·     Status reports provided regularly (market conditions, competition, pricing, etc.).

·     Feedback on showing and lead calls given as promptly as possible.

·     Periodic review of Computerized Market Analysis to stay current with changes in the market.

·     Arrangement and monitoring of contracts, financing, inspections, title work, etc.

·     Estimate of sale net proceeds at presentation of contract.

WIDE MARKETING EXPOSURE

·     Home listed at www.groundplayrealty.com.

·     Photo tour of your home on the Internet. 70% of all buyers now search the Internet before buying a home. This added service places your home several steps ahead of the others.

·     Advertising in appropriate print media may include, but is not limited to, Homes and Land, The Real Estate Book, Harmon Homes, etc.

·     Prompt entry into the Multiple Listing Service.

·     Install a clean attractive, eye catching sign on the same day of listing, or within the first 96 hours, I will have a high quality brochure box attached to the post, stocked with an initial supply of high quality flyers.

·     A continuous supply of brochures provided. Designed to clearly describe your home's best features in detail. Guaranteed to impress your buyer!

·     Direct mailings to respected local agents to announce your sale to their prospective buyers.

          OUR GOAL IS TO PROVIDE SERVICE THAT WILL EXCEED YOUR EXPECTATIONS!

     Continue exploring our marketing strategy

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